4 min readJan 3, 2021

JOUD APP UX | UI Case Study

TABLE OF CONTENT

Sketched storyboard
Problem statement
Goals
Target user
Method we used
Our finding
App wireframe
Pepper prototyping

Problem statement

In the past years, in Saudi Arabia people start using apps to buy gifts to their loved one approach and that has become an increasingly important and practical solution. We are engaging using devises to do gifts arrangements instead of traditional way go to the shops.Currently people are get more busy now want faster solution and would prefer to know their loved once wish list and on current market each gift shops has its own app and that a bit inconvenient. we are focusing on making buying gifts and resaving it more practical and delightful experience to the end user by making everything in one app.

1- Understand how the user currently buying gifts to their loved one.

2- Understanding their struggles in their current approach.

3- Cover how the user currently deal or work around with their struggles.

4- Understanding what they prefer to change.

5- Understanding the benchmark the users using currently.

6- Understand there loved once prefer gifts (there needs) options.

Targeted Users

Method we used

Affinity Mapping

1.User Related

- the biggest age rang using app to give gifts are 20–30.

2- most of them they have struggles buying the gifts.

3- most of user want more diversity on the gifting options.

3- the most commons events for gifting are marge + birthday.

2. App Related

2.1 feel and look

2.1.1- senens the biggest age rang using app to give gifts are 20–30 we plan to use modern colors .

2.1.2- most of the user requested the pics of the gifts to be from every angle.

2.1.2- the users requested Customizes gifts.

2.2 Functionality

2.2.1- the users requested more options.

2.2.2- the users requested scheduled gifts.

2.2.3- the users requested remainders.

2.2.4- the users requested all in one app.

2.2.5- the users requested different Pay options.

2.2.5- senens the users struggle with Figuring out what there recipients would actually want we are planning to include view wishlist option between friends.

2.2.6- social responsibility by allowing view people in need wishlist.